E-Learning // Multimedia // Online-Medien

http://www.elearningpost.com/archives/006934.asp schrieb / wrote: Blog: Leader’s Guide to Storytelling: Some wonderful writing and analysis is taking place at Steve Denning’s ‚Leader’s Guide to Storytelling‚ weblog. In one post he analyzes why the 1984 Super Bowl ad for the Macintosh was a success and why similar efforts failed in the dot-com boom. His opinion is that…

http://www.elearningpost.com/archives/006780.asp schrieb / wrote: Storytelling for Leaders: Nice short piece on corporate storytelling by the author of Around the Corporate Campfire: ‚So smart leaders tell stories. They periodically gather the ‚tribe‘ around the corporate campfire (the boardroom, annual meeting, holiday events, etc.) to recall their legends and share new tales. By touching the hearts as…