http://www.elearningpost.com/archives/007078.asp schrieb / wrote: Article: Search Optimization Not Search Engine Optimization: Gerry McGovern on researching ‚care words‘ to optimize search. Guess that’s how a basic thesaurus is built — being sensitive to the searcher’s needs and wants: ‚Search optimization focuses on how people search. Search engine optimization focuses on how search engines work. Search optimization sees quality web content as its foundation stone.‘ http://www.gerrymcgovern.com/nt/2005/nt_2005_03_14-search-optimization.htm

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