Study: Internet Third Place in Media Usage


http://www.marketingvox.com/archives/2004/04/05/internet_third_place_in_media_usage_to_exceed_radio_next/ schrieb / wrote: Internet Third Place in Media Usage: A MediaPost story notes that video games are fast exceeding print media in terms of consumer usage, especially among the young and male among us, but it failed to prominently note that the Internet already exceeds all print vehicles among all demographics. In the young male category, the Internet is closing in on radio as well, vying for the number two spot behind a quickly declining television. http://www.mediapost.com/dtls_dsp_news.cfm?newsID=245176

http://www.elearnspace.org/blog/archives/001578.html schrieb / wrote: Simultaneous Media Usage Becoming the Norm: ‚There have been several studies showing the increase in media multi-tasking. Now, there’s another out from BIGresearch, claiming 70 percent of media users consume more than one medium at a time.‘ Comments: Trends like this should shape how we design and create elearning content. Much of elearning is still text with graphics. Multiple media help to meet both the learner’s expectations and to improve the quality of the learning. http://www.marketingvox.com/archives/2004/03/25/simultaneous_media_usage_becoming_the_norm/

http://people.uis.edu/rschr1/et/archive/2004_03_14_archive.html#107961320254742795 schrieb / wrote: ‚Ultra-communicators‘ demand more eMail access, better software – Corey Murray, eSchool News: A recent survey suggests the pervasiveness of internet-connected computers at home and in the nation’s schools has given rise to a new breed of tech-savvy student: ‚ultra-communicators,‘ who say they approach their daily lives differently as a result of technology. The survey’s findings have important implications for school leaders as they seek to design learning environments that meet the needs of today’s students. ‚Voices & Views from Today’s Tech-Savvy Students‘–part of a national report sponsored by the nonprofit group NetDay–surveyed more than 210,000 K-12 students from all 50 states to learn what role technology plays in their day-to-day activities. http://www.eschoolnews.com/news/showStory.cfm?ArticleID=4946

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