http://www.elearningpost.com/site/how_do_you_start_telling_an_engaging_tale/ schrieb / wrote: Article: How Do You Start Telling an Engaging Tale? Amy Gahran has written about the art of the 2-second statements (a.k.a elevator pitches). She discovers that… "The point is to set compelling context in a way that engages listeners and inspires them to ask questions. This gets them involved in the story you’re telling." http://www.rightconversation.com/2006/01/revisiting_the_.html
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