Article: Malcom Gladwell in a Blink


http://www.elearningpost.com/archives/007035.asp schrieb / wrote: Article: Malcom Gladwell in a Blink: Rashmi Sinha has a 2X2 that explains Gladwell’s theme in Blink. According to her, Blink is more about rapid emotional decisions (e.g stereotyping a race, or group) than about rapid cognitive decisions (e.g. recognizing an art fake). Very nice. Surprising how a simple 2X2 simultaneously broadens and focuses the understanding. It not only tells you the place where Blink belongs, but also the places where it does not. Power of the 2X2 Matrix? http://www.rashmisinha.com/archives/05_01/gladwell-blink.html

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